MARK5023 是阿德莱德大学(Adelaide University,Adelaide)的一门课,开设在College of Business and Law,属于 Marketing 领域。这一页汇总它的课程目录信息和阿德学生留下的评价。
中文课名:葡萄酒营销
课程类型:postgraduate
学分:6
课程领域:Marketing
所属学院:College of Business and Law
层级:Postgraduate Level 5
目录年份:2026
The aim of this course is to provide students with the fundamental concepts that marketing managers in the wine sector should be familiar with, and to show how these concepts can be applied in practice. Students will learn and apply the following concepts: consumer purchase behaviour for wine and spirits; physical and mental availability; the structure, advantages and disadvantages of different routes to market, including on-premise, off-premise, direct sales, and e-commer…
还没有阿德学生给 MARK5023 写过评价。有人写了之后,这里会显示实用性、难度(difficulty)、推荐度和具体的课程体验——在那之前它是空的,不会用生成内容填满。
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