MARK5015 是阿德莱德大学(Adelaide University,Adelaide)的一门课,开设在College of Business and Law,属于 Marketing 领域。这一页汇总它的课程目录信息和阿德学生留下的评价。
中文课名:广告:理论与实践(南澳大学)
课程类型:postgraduate
学分:6
课程领域:Marketing
所属学院:College of Business and Law
层级:Postgraduate Level 5
目录年份:2026
The aim of this course is to extend theoretical and practical knowledge of how advertising works by critically evaluating advertising in an applied setting from both the advertiser's and agency's perspective. Managing advertising as part of the marketing process; understanding theory and practical issues; the advertising budgeting and planning process; and working with advertising agencies and others to produce effective advertising.
还没有阿德学生给 MARK5015 写过评价。有人写了之后,这里会显示实用性、难度(difficulty)、推荐度和具体的课程体验——在那之前它是空的,不会用生成内容填满。
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