MARK3023 是阿德莱德大学(Adelaide University,Adelaide)的一门课,开设在College of Business and Law,属于 Marketing 领域。这一页汇总它的课程目录信息和阿德学生留下的评价。
中文课名:服务设计与营销
课程类型:undergraduate
学分:6
课程领域:Marketing
所属学院:College of Business and Law
层级:Undergraduate Level 2
目录年份:2026
This course aims to equip learners with the knowledge and skills to integrate key service elements into service design in ways that create value for customers and sustain service excellence. The course builds on learners’ understanding of the marketing mix by introducing the additional elements that marketers must consider when effectively marketing services to buyers, including the effective design and management of people, processes and physical evidence.
还没有阿德学生给 MARK3023 写过评价。有人写了之后,这里会显示实用性、难度(difficulty)、推荐度和具体的课程体验——在那之前它是空的,不会用生成内容填满。
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