MARK3017 是阿德莱德大学(Adelaide University,Adelaide)的一门课,开设在College of Business and Law,属于 Marketing 领域。这一页汇总它的课程目录信息和阿德学生留下的评价。
中文课名:国际营销
课程类型:undergraduate
学分:6
课程领域:Marketing
所属学院:College of Business and Law
层级:Undergraduate Level 3
目录年份:2026
This course will familiarise students with the principles and theories involved in the marketing of goods and services internationally. The rationale of international marketing; consumer behaviour under the influence of environmental factors; researching and screening overseas markets; planning for international marketing; market entry strategy; modifying product and service for international markets; international pricing and promotion; international distribution manageme…
还没有阿德学生给 MARK3017 写过评价。有人写了之后,这里会显示实用性、难度(difficulty)、推荐度和具体的课程体验——在那之前它是空的,不会用生成内容填满。
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